“Becoming a Well-Fed Commercial
Writer: The Inside Story!”
| Date:
From the Desk of Lorrie Morgan-Ferrero
Hi,
When smart people like you sign up for my weekly ezine,
“Copywriting TNT” I ask them to tell me their biggest question
about writing copy. Well, a full 43% of my subscribers want to learn
how to transition into a freelance copywriting career.
I gotta tell
you, I’ve been hesitant to give advice personally because I don’t
know that I did it the “right way”.
I Had to Support Two Kids as a
Single Mom When I Became a Full-Time Copywriter
See I was a
single mother of two, working long hours fetching coffee for the CEO
of a marketing firm. At night I moonlighted as a freelance writer.
After having a string of successes with one particular client I was
writing copy for, I took a leap of faith…I quit my job without a
net.
Things were
great for a year until my one and only client got out of the
business, leaving me high, dry and unprepared. It took several years
to rebound, but I did it. Can you understand why I wouldn’t
necessarily recommend my path?
So I
Brought In Reinforcements!
I found the perfect guy to show you how to lay
down your tracks methodically to get your own freelance commercial writing career off
the ground FAST.
Peter Bowerman,
(author of the award-winning Book-of-the-Month Club selection,
The Well-Fed Writer and its new and already critically-acclaimed
companion volume, TWFW: Back For Seconds)
built a successful
full-time commercial freelancing business in less than four months…with
no industry experience, no previous paid writing experience and no
writing background.
Now we have
teamed up to show you exactly how to do the same in our very special teleseminar, “Becoming
a ‘Well-Fed’ Commercial Writer: The Inside Story.”
Peter
Bowerman and I answer these burning questions…
How do you get clients?
What
education/credentials do you need?
What about contracts?
What do you
charge?
How do you negotiate fees?
How do you break
into corporations?
Can you start part time?
What if I don’t
have a portfolio? What should be in a portfolio?
What are the pitfalls beginners should avoid?
Can anyone learn
this skill?
Where do you find other freelancers to get work from?
How do you
manage many different projects going at once?
What resources would you recommend?
What’s the
easiest market to break into?
How do you write attention-grabbing copy without being pushy?
How difficult is
it to transition from a grant writer, ghostwriter or other writer to
copywriting?
How do you market yourself?
How do you
showcase your talents to prospects?
Should I advertise for leads?
Should I focus
on an area I’m passionate about and focus or be a generalist?
And MUCH MORE.
For the low price of just $57 (plus shipping) you will get the hard
copy of the CD and a handsomely bound transcript to keep in your
library. The confidence you'll get from knowing the inside scoop is
worth hundreds of dollars. And we shave years of trial and error off
of your new career path.

What Others Say
About This Teleseminar...
|
"I
wanted to send a note to say "THANK YOU" for your time giving the
Teleseminar last night. It was absolutely money well spent! For me and
I'm sure for others, getting started in a new freelance career is both a
daunting and risky venture! In my situation, trying to move from the
security of a corporate world into a freelance world certainly fits
these categories. Yikes!
But, it's like the old
saying...
Q: "How do you eat an
elephant?"
A: "One bite at a
time..."
Peter's books have
been informative, encouraging and basically show how to "eat that
elephant one bite at a time." (Try fitting this into your 'meal plan',
Peter!)
And, the teleseminar
format took all this one step further. The fact that this was verbal
and could be heard, and not just read, gave the content a new
dimension. And, it somehow further supported that starting a freelance
commercial writing business is attainable and less daunting.
Lorrie also provided
"food for thought" <chuckle> with her differing points of view on some
topics. And, both of you have a friendly way about you that made me feel
at ease in a new situation. Your efforts were well spent and much
appreciated and I hope that our paths can cross again!" |
|
Anne Vesce
Freelance Commercial Writer
www.ava.greatnow.com |
|
"For
someone thinking of venturing into copywriting, Lorrie Morgan-Ferrero
and Peter Bowerman really offer the advice a beginner needs to hear.
Their frank and open comments about what to focus on and what to avoid
take the guess-work (and hesitation) out of getting going. If you want
to know where and when to get started, the answers are -- Lorrie and
Peter, and now!" |
|
Tom Bruein
www.SharpEditing.com |
|
"Another
phenomenal class! As usual you gave way more than you promised. It's
easy to believe that there's a great mystery behind the nuts and bolts
of the business and that I'm the only one in the universe who's not
clued in! But you guys make it really transparent. It's very validating
to hear how you handle this stuff.
Every time I'm on a
call with you, I walk away re-motivated and ready to hit the ground
running again. Thanks a bunch!" |
|
Maggie Dennison
Writer |
|
"Just
wanted to thank you both for last night's teleseminar. I'm a former
newspaper reporter, turned freelance journalist. I've had a copywriting
gig here and there, but never pursued it as a career. But after reading
Peter's first book and listening to last night's seminar, I'm convinced
copywriting and commercial writing is the way to go. You've both
inspired me. I aim to become my own success story!
" |
|
Leonard Felson
Independent Writer |
|
"I
was dreaming all night of copy writing after the teleseminar! It was
what I needed to hear. I've read Peter's books, but to hear the both of
you say it all out loud got it into my bones even further.
I hadn't been
able to really start my own copy writing business except to do some
research & preparation until I wind down my current preschool business
on April 15th, so I had begun to get doubtful and scared I wouldn't be
able to pull it off. I live in Taos, NM which is only 7,000 people & had
been getting mediocre feedback as to possible jobs here, but heck I'm
going to go big & hit as many of the contiguous 50 states ~ plus maybe
London as I lived there for 12 years." |
|
Judith Nasse
www.judithnasse.com |

What About the Coaches Leading
the Class?
About Lorrie:
|
"Lorrie
gives, by far, the best tele-classes I’ve ever attended. Her superb
step-by-step tele-classes contain everything you need to know to
turn your copy into massive amounts of cash in a fraction of the time it
would normally take." |
|
James Roche
www.successconnections.com |
|
"As the owner of a multi-million dollar a year direct response publishing company, I take exceptional care in who I hire to write copy for our promotions. One
of the very few copywriters I trusted to write winning sales copy for
Dragon Door Publications is Lorrie Morgan-Ferrero." |
|
John DuCane
www.dragondoor.com |
|
"I'm all tingly! I just read the copy you wrote for my new BrandU seminar for Why Communications. You got me so excited, I was ready to give you my credit card – and it's MY seminar!" |
|
Kim Castle
www.whybrandu.com |
About Peter:
|
"To be in Peter Bowerman's
seminar is to be in the presence of a True Teacher - someone born to do
the work that he does. That much had been obvious to me when I started
using his book two year ago. In person, the impression was even more
profound. Not only does Peter offer a wealth of information and insight,
but also through example, anecdote and humor, he ultimately forces us to
recognize his overarching message - that his level of success really is
achievable, for any of us." |
|
Mitch Coleman
Cincinnati, Ohio |
|
"Thank you for a great seminar.
I really appreciated your candor and enthusiasm. I am so fired up to
begin launching my business. The book made freelance copywriting seem
possible, but the seminar really solidified the fact that if I work hard
to build a solid foundation right now, the sky is the limit. I'm so
excited about the prospects of actually making this a reality. Thank you
for taking the time to show budding commercial freelancers the ropes."
|
|
Stephen Hadley
Galveston, TX |
|
"After attending your seminar,
I feel very motivated, but not in that naive, temporary way - I really
feel like I can do this. Your practical advice on finding clients and
real-life examples of success despite a 'down' economy helped me realize
that my only limits are the ones I place on myself. Thank you for a
great evening." |
|
Deon Seifert
Indianapolis, IN |

Bonuses
Not only to do
you get to hear the inside scoop from these two highly successful commercial writers, but you
also get these added bonuses...
 |
Instant
access to the recorded audio MP3s of the class to
listen to over and over again. (Personally, I download
classes like these into my iPod and take them with me when
I’m hiking with my dog, Shadow.)
|
 |
Plus
you get your own copy of the written transcript in
downloadable PDF format, so you will always have a backup
copy. |

You
Don't Like It, You Don't Pay!
365 Day Guarantee!
|
If “Becoming
a ‘Well-Fed’ Commercial Writer: The Inside Story!”
is not a fit for you, you get 100% of your
money back. And take your time. You get one full year
to ask for a refund in full. NO QUESTIONS ASKED! No guilt
trips. No hard feelings. |
 |
So go
ahead! Secure your spot immediately...
þ YES!
I'm ready to learn the insider
secrets to jumpstarting a career as a freelance commercial writer with the CD
and transcript from the teleseminar, “Becoming
a ‘Well-Fed’ Commercial Writer: The Inside
Story!”
for just $57 (plus shipping). And
there is no risk to me as I have up to one year to ask for a full refund if I
didn't get value out of the class.
I also get free access to the PDF transcript and downloadable audio MP3s.
Place
my order NOW!

Once my order is
processed via your online secure form, I will get all the information I
need.
 
Or

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We'll see YOU in the field as our
competitor! And we'll actually be cheering you on.
|
Warmly,

Lorrie
Morgan-Ferrero
|
Sincerely,

Peter Bowerman
|
|
 |
 |
P.S.
There is no reason why you can't live the life of your dreams as a freelance
commercial writer. Let us show you how! Reserve your spot for
“Becoming a ‘Well-Fed’ Commercial Writer: The
Inside Story!” TODAY.

(c) Copyright 2005
Red Hot Copy
All Rights Reserved
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